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Visible Measures, an independent third party measurement firm for Internet video publishers and advertisers, and Dynamic Logic, the leading digital ad effectiveness research company, today announced that they will jointly work on projects to provide marketers with an unprecedented view into both the branding impact as well as the behavioral impact of online video advertising. McClain Finlon Advertising, a year old Denver based communications firm, announced an ownership change today. BOSTON The Federal Reserve Bank of Boston, the Massachusetts Bankers Association and South Adams Savings Bank have announced that the Mortgage Relief initiative introduced in December is growing from an initial five banks to more than banks of every size, with branches throughout Massachusetts and much of New England.
Nokia is to open a series of Ad Labs to train traditional iriver agency staff in the black art of mobile advertising. BOSTON, BUSINESS WIRE Sapient NASDAQ SAPE today announced the appointment of Jane Barratt as managing director of its Sapient Interactive New York office. .
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